Editorial, Magazine & Book Design
Turning corporate stories and premium lifestyles into captivating print experiences.
A great publication is the ultimate antidote to the digital scroll. It requires a flawless layout grid, cinematic image pacing, and refined typography. My focus: human connection and high-end production.
InterContinental Amstel Hotel, Amsterdam
Premium Hospitality Lifestyle Magazine
The Strategy: Guided the transition from a functional corporate brochure into a collectable lifestyle magazine, capturing the hotel's 1867 royal heritage.
The Execution: Designed the layout of the inaugural issue, blending rich historical stories and staff profiles with inspiring, luxury photography.
Role: Editorial Art Director | Deliverables: Concept, Layout Grid & Print Management
Ballast Nedam
‘Blauwdruk’ Internal Strategic Glossy Magazine
The Strategy: Merged two traditional trade sheets into a single, high-end glossy magazine designed to boost corporate pride and be read by families at home.
The Execution: Structured complex corporate missions around human-centric themes, balancing heavy reporting with lifestyle features (nutrition, trends, weather).
Role: Re-branding & Concept | Deliverables: Content Architecture & Visual Layout
Zeeland Lifestyle Magazine
Premium Regional Lifestyle Publication
The Strategy: Developed a refined, breezy, and luxurious aesthetic celebrating the coastal culture, gastronomy, and high-quality living of Zeeland.
The Execution: Created sophisticated typography systems and image-driven layouts for travel, culinary, and luxury real estate features.
Role: Editorial Art Director | Deliverables: Art Direction & Spread Layout Design
Book Productions & Self-Publishing
From Concept to Independent Market Launch
The Strategy: Managing the full lifecycle of independent book releases, translating manuscripts into tactile, beautifully bound print objects.
The Execution: Overseeing the entire creative and commercial spectrum: grid architecture, cover design, custom binding, ISBN setup, and launch marketing campaigns.
Role: Publisher & Book Designer | Deliverables: Cover & Interior Design, Production & Launch Strategy
